Pipeline Generation

Pipe Gen Actions is a fully automated account prioritization and outreach system powered by Rox's Agent Swarms. Operating on our unified knowledge graph, these coordinated agents analyze terabytes of public and private data to identify your highest-potential accounts, select the most relevant contacts, and generate personalized outreach content—all while adapting to your organization's unique context and preferences.

Pipe Gen Actions is transforming pipeline generation across entire revenue organizations, turning what was once a 5+ hour weekly process into a 10-minute automated workflow powered by agents swarms. One seller on Rox mentioned to our team that "Pipe Gen Actions helps me go to bed 2 hours early".

Our Agent Swarm automatically prioritizes your accounts, identifies key decision makers, and generates personalized outreach—all from a single view. No more jumping between tools or spending hours on research.

How are seller's using Pipe Gen Actions?

• Replacing "PG Tuesday": Pipe Gen Actions has replaced manual PG sessions with swarm-powered continuous account monitoring. Even when you are not working, your agents swarm is.

• Quality at Scale: Instead of surface-level research on dozens of accounts, AEs get deep, actionable insights on their highest-potential opportunities.

• Dynamic and Personalized Outreach: Moving beyond generic templates to dynamic, contextually relevant, and highly personalized outreach at scale

How it works

• Unified Intelligence: The power of Pipe Gen Actions comes from how it leverages Rox's unified knowledge graph and event-driven architecture. Built on our TB+ scale data lakehouse, our agent swarms continuously monitor and process signals across both public data (news, job postings, blogs, financial documents) and private enterprise systems.

• Real-Time Prioritization: Rather than periodic batch processing or manual triggers, PG combines seller-defined prioritization criteria with our proprietary agent swarm reasoning to continuously stack-rank your accounts.

• Dynamic Updates: As new signals emerge—whether it's a pain point match in a relevant industry or expansion efforts—our agents instantly re-evaluate priorities and surface the most promising opportunities to our sellers.

• Always Fresh: This event-driven approach, powered by our comprehensive system of record and bi-directional enterprise connectors, ensures you're always acting on the freshest, most relevant data available across your accounts.

What's next?

At Rox, we build in close partnership with the world's best revenue teams, learning from their workflows and continuously shipping improvements based on their feedback—just as we did when building Pipe Gen Actions.

• Organization-Wide Intelligence: We're looking to expand our people prioritization to analyze and stack-rank entire organizational structures, treating contact selection as a first-class citizen in the account prioritization process.

• Natural Language Priorities: We're investigating natural language configuration, where sellers could simply describe their ideal prospects (like "prioritize companies showing signs of AI adoption with engineering leaders who've worked at competitors") and let our agents handle the rest.